Adidas Launches Latin Collection

2024 Author: Steven Freeman | [email protected]. Last modified: 2023-12-17 08:15

In addition to Breast Cancer Awareness Month, October is Hispanic Heritage Month and to celebrate it Adidas has collaborated with Greenhouse, an app created by Footlocker for sneaker lovers, in a collection of tennis shoes designed by artists. Latinos taking inspiration from iconic elements of the culture, food and lifestyle of Mexico and the Dominican Republic. You have to see them!

Lucía Hierro, a Dominican American conceptual artist who grew up in Washington Heights, New York, has been inspired by one of the star foods of Dominican cuisine: the banana to create this limited edition. As they explain from the brand, at first the artist was afraid of falling into stereotypes when choosing the banana as the central axis of her design, but she ended up going ahead with the idea after reflecting on how important that fruit is in her culture, the thousand and one ways in which you can cook and what that says about the creativity and search for resources of its people.

This is the CanvasXAdidas Speedfactory AM4 model Bananas and is for sale by The Producer BDB, which cites among its maximum references artists such as Keith Haring, Basquiat, Frida Kahlo, Warhol, Dali and Picasso, and is responsible for the CanvasXAdidas Speedfactory AM4 model Mexico.

His proposal is inspired by the agave plant, one of the most typical in the country that baptizes tennis. The artist has chosen this plant and this print for its versatility, both in gastronomy and in scientific research against climate change or the star ingredient for making tequila. To top it off, the artist has adorned his sports with the message "My dream" in the heel area.