2024 Author: Steven Freeman | [email protected]. Last modified: 2024-01-12 00:28
The model Karlie Kloss returns to be the image of Topshop eight years after working with the British firm in what was the first advertising campaign for the mannequin when she was only 15 years old.
Tyrone le Bon / Topshop
Brand Creative Director Kate Phelan commented on the reunion in a press release: "It's exciting to have Karlie back after [her] first Topshop campaign alongside Jourdan Dunn." She added: "She is the quintessential supermodel, a global fashion figure, entrepreneur, businesswoman, and philanthropist, who impacts our global clients through her multiple talents, ambitions, and passions."
Tyrone le Bon / Topshop
In the campaign images, by photographer Tyrone le Bon, we see the 6'2-foot-tall model, looking very relaxed and casual, dressed in sportswear from the spring / summer 2016 collection that will arrive to stores in the coming months.
Tyrone le Bon / Topshop
Between takes and takes, Kloss recorded a video behind the scenes, in which he describes his return to this campaign as “sentimental” and talks about what the Topshop woman is like.
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