In times of social isolation from the coronavirus pandemic, a UK nursing home has launched a campaign to “adopt” seniors via the Internet.
The novel “adopt a grandfather” campaign was created by the British company CHD Living and invites people of all ages and who speak English to be virtual volunteers to chat with residents through video calls for several weeks.
"The nature of care means that we are caring for some of the most vulnerable members of society right now. It is a worrying time and we are taking the coronavirus threat incredibly seriously, implementing strict processes and protocols to protect our residents so much as possible,”said Shaleeza Hasham, head of Hospitality and Communications for CHD, the British newspaper Metro reported.
According to People, each household will receive a Facebook Portal TV to facilitate these virtual meeting places. Additionally, seniors will have employee assistance to use technology.
The company that created the initiative has 13 different establishments near London and, according to their Instagram account, the idea is to provide company to nursing home residents with people who have common interests.
To be part of the volunteering you only have to complete an online form on the company's website. In addition to video or phone calls, the campaign calls for volunteers to share happy pictures, stories, poems, or send letters to their new friends.
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