2024 Author: Steven Freeman | [email protected]. Last modified: 2023-12-17 08:15
There is nothing Kim Kardashian does that I don't know is a complete success. And it is that since she decided to expand her horizons and launch a beauty line, the socialite has continued to launch products and thereby increase her great fortune. Everything, absolutely everything Kardashian launches on the market is sold as hot cakes, just like any beauty product launched by her younger sister Kylie Jenner. There is no doubt that the Kardashian / Jenner family knows very well how to promote and expose their products so that they are a success among their millions of followers. Kardashian is now preparing to launch a corrector kit that she has been working on for a long time, so it will surely be an event.
As for such an important and necessary product in the lives of women who love makeup, Kim decided to make two of the most important people in her life as her face, her mother Kris Jenner, 62 and her grandmother MJ Houghton 83.
"Thanks to my mom and grandmother for being the best models and blonde for these photos," wrote the entrepreneur of her mother and grandmother on Instagram, who wore blonde wigs to be part of this campaign. “I am very proud that my concealers have anti-aging properties. We use models between 20 and 80 years old”.
The collection features 16 concealer colors in liquid form, four highlighter powders and four more to make the famous baking and to demonstrate that it has options for everyone, Kim not only recruited her Kris and MJ for the campaign, but also women from all ages and skin colors, and none of them is a model.
"I wanted to show that it's not always all about these perfect young models who are going to look good no matter what they wear," the businesswoman said in an interview. "We made sure that concealers worked on different skin types as well as all ages, so it was important to show that in the campaign."
The new collection will be available next March 23 at KKWBeauty.com.
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