2024 Author: Steven Freeman | [email protected]. Last modified: 2023-12-17 08:15
As every year since 2010, Lancôme wants to contribute its bit to the fight against cancer by donating part of its profits to the St Jude children's hospital through its Moments of Happiness campaign.
From October 18 to the 24th of the same month, the firm will donate it to be made through Lancome-usa.com or at any of the brand's counters in the United States.
"Finding a way to bring moments of happiness to children with life-threatening illnesses and their families, with joy and grace, is a delicate balance," actress Julia Roberts, the firm's ambassador, said in a statement. "I applaud the work that Lancôme is doing with the St. Jude Children's Hospital."
Buying some of the signature products, such as La Vie Est Belle perfume or Définicils mask, you can look good and at the same time also contribute to a noble cause.
“It is a very important association for Lancôme. It is based on a strong and shared belief that research and innovation that can transform lives,”said the company's president in the United States, Xavier Vey.
"For these families who are going through difficult times, we provide a little moment of happiness and that is essential for Lancôme because the brand is committed to bringing happiness far beyond beauty," he added.
The company also created special bracelets that will be available at the brand's counters, in order to increase profits and, therefore, donations.
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