2024 Author: Steven Freeman | [email protected]. Last modified: 2023-12-17 08:15
Torrid will be the first plus-size brand to appear during Fashion Week in New York. The famous brand is known for its clothing, lingerie, swimsuits, accessories, and shoes created specifically for plus size women. This September Torrid, whose clothing is designed for sizes 10-30, will be one of more than 70 brands to present their spring / summer '18 collection on the iconic catwalks in New York.
Apart from presenting its new collection, the show will also be the semifinal of the brand's third annual competition, called “Face of Torrid”, where they look for the new face that will star in their campaigns for the following year. Last year the honor was won by the beautiful Uruguayan model María Gimena, who won over 10,000 applicants.
www.instagram.com/p/BW3RL3PnSgC/?taken-by=mariiagiimena&hl=en
"As a brand that is committed to helping all consumers find their personal style, at Torrid we feel it is important to showcase the diversity of plus-size clothing in one of the most influential fashion scenarios," Kay Hong told her., executive director of Torrid in Los Angeles, to the publication WWD. "Fundamentally, our goal is to show incredible fashion and combine it with positivity and inclusiveness."
Every year, Fashion Week becomes more and more inclusive, and in the Fall / Winter '17 shows we saw more presence of plus-size models than ever. However, less than 1% of the models that paraded were plus size. This figure will make Torrid's presentation stand out even more.
Her collection will include 40 different looks, which are in accordance with current trends, including hand embroidery and rock 'n' roll fashion.
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