What Do The Black And Red Baskets That Sephora Has In Europe Mean?

2024 Author: Steven Freeman | [email protected]. Last modified: 2023-12-17 08:15

It is not a secret that since Sephora opened its doors it has become a danger for girls who love makeup. It is actually like an amusement park for adults. And it is that for many girls spending hours in the store trying shadows, lipsticks and discovering new products for skin care. The only thing we sometimes don't love about these types of stores, even even clothing stores, is having an employee ask all the time, do you need help? Can I show you this or that? The truth is, although some do need help choosing the products, many others not so much and prefer not to be bothered while living the experience of buying beauty products. For that same reason Sephora had a great ideal.

It turns out that the popular store decided to make two shopping baskets available to its customers, one black and the other red. If you are wondering what this idea does, something so cool and successful, I will explain it to you.

The red basket indicates that you need help with your purchase and when an employee sees you, they will immediately come over to assist you. If you prefer to be ignored, you choose the black basket and nobody will dare bother you. What a great idea!

The only bad thing is that at the moment this initiative is only being taken in stores in Europe and has not yet been implemented in the United States. But taking into account in the reception that the photo has had in the networks that a client where the two baskets can be seen and a sign indicating what each one means, it is very possible that this will soon reach America. We hope it is.