Once again Kendall Jenner will be the image of an advertising campaign. This time it's about Mango, the Spanish brand that has hired the top to personify one of the four themes of its 2106 spring campaign, portrayed by renowned photographer David Sims.
Jenner will be the protagonist of "Tribal Spirit", the first of the songs, which is inspired by the African savannah. The collection includes, among other things, a tribal print dress and a leather dress with incorporated fringes.
“We are creating, detecting and launching trends very quickly in stores. And we are photographing the campaigns with the trends that are in the stores that same month,” Daniel López, vice president of Mango, told the publication Women's Wear Daily. "We thought she would be the best role model to embody this trend. And the best of all is that as a model she is very professional, she works wonderfully. As a celebrity it has tremendous repercussions in the market and with its followers”.
Jenner did not stop being happy and satisfied with the opportunity. “[It was] insurmountable. I felt very comfortable with Mango's clothes and equipment.”