Marc Jacobs To Launch More Affordable Line

2024 Author: Steven Freeman | [email protected]. Last modified: 2023-12-17 08:15

With so many changes in the market and the launch of so many new fashion and beauty brands, companies have been forced to implement new strategies and new ways to attract consumers. In many cases, these strategies have not worked and many companies have had to close dozens of their stores, and some have even had to declare bankruptcy. Within the new ways to stay current, some designers have decided to collaborate with stores like Target and H&M or have created collections, within their own brand, much more affordable and that is exactly what Marc Jacobs is going to do

The designer plans to launch the new line, more affordable than the existing one, The Marc Jacobs, which plans to launch his new adventure at the same time as he presents his pre-fall 2019 collection. Although there are not many details yet, as reported by the WWD portal. In fact, according to said site, the new merchandise is already being seen by some buyers, although it is still under embargo for the press.

Recall that a few years ago the brand had Marc by Marc Jacobs, a brand with more reasonable prices that ceased to exist in 2015. However, the company seems to be looking for ways to attract more customers and a more affordable line, it is very possible that it will succeed.

Without a doubt, this will be a new air for the brand, which in recent times has gone through some problems that have led it to close some stores and lay off employees, not to mention that two senior executives recently left.

We are eager to see how this new line will look that will give many girls the opportunity to have a designer piece.