2024 Author: Steven Freeman | [email protected]. Last modified: 2023-12-17 08:15
If you have accumulated points on your Sephora loyalty card, now is the time to use them. A new clause on the company's website indicates that users will now have 18 months to use those points if they have not generated activity in their affiliate program. This means that if in 18 months you do not buy a Sephora product or use your points to obtain one of the free products, those points will be canceled and you will no longer be able to use them.
“It is our hope that you use your points regularly. All points not redeemed will expire when a member of a program has not generated activity associated with the account of that membership (through purchases or redeeming points) for a period of 18 months or more, the company announced through its website.
The way Sephora loyalty programs work is that with every dollar you spend, you earn a point that you can later redeem for free products.
Before July 10, points accumulated through loyalty programs had no expiration date, but now this policy change will affect all those who are part of the Beauty Insider programs.
Many Sephora consumers have expressed their anger through social media, some saying that they are going to start buying their makeup exclusively from Ulta and others expressing how sad they were at the change.
In a new statement from the brand, they clarify the conditions: "We are sorry to have caused any confusion, this change only affects Beauty Insider accounts that have been completely inactive for 18 months [as of December 30, 2017], at which time that these points will be marked as expired”, they explained. "Any Beauty Insider can keep their account active in easy ways, like redeeming points of any value, ordering your free annual birthday gift, or making a purchase with your Beauty Insider account."
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